Amazon Ads for Authors

A collection of old black-and-white and color photographs of women and children, vintage and candid pictures, with a book and a tablet in the center. The book and tablet display the title 'Before I Leave' by Jenney Egerton, alongside an image of legs in heels.

Amazon Ads can put your book in front of readers while they’re actively searching for their next great read.

Because the ads appear directly within Amazon’s shopping experience, they can help increase your book’s visibility while providing valuable insights about your target audiences, keywords, genres, and comparable titles.

Your Amazon Ads for Authors package includes:

  • Amazon Ads account and campaign setup

  • Keyword, genre, category, and comparable-title research

  • Strategic targeting of relevant reader searches, books, and authors

  • Ongoing campaign monitoring and performance analysis

  • Bid, budget, keyword, and targeting adjustments

  • Addition of negative keywords to reduce irrelevant clicks

  • Monthly analytic report

  • Final recommendations based on the campaign’s results

During the campaign, we’ll evaluate which audiences and targeting strategies generate the most interest in your book. These insights may also help you assess how effectively your cover, title, description, and overall book listing are converting potential readers.

$950 | Three-Month Campaign Package

*Advertising spend is paid separately and is not included in the package price. Book sales and campaign results cannot be guaranteed.

Let’s get started

Complete this form to get started or ask any questions about your campaign.